Bands & Brands…

They go together like milk and cereal… ‘Cowboys and Aliens‘— “peanut butter jelly with a baseball bat!” Yes, it’s a match made in advertising heaven, and one that places Myxer at such a unique and interesting crossroads in, this, our burgeoning mobile industry.

With over 100,000 independent artists, as well as strategic partnerships with major record labels EMI, Warner Music Group, and Sony Music, Myxer can bring a psychographically targeted twist to any campaign requiring a mobile solution. And with a virtual cornucopia of options, such as premium ringtone giveaways, custom artist/celebrity voicetones, mobile wallpapers, videos, MP3’s, custom vanity SMS Keywords and even dedicated QR Codes to include in other media— associating your brand with today’s hottest artists and musicians has never been easier.

Recently we saw great success in the pairing of artists Katy Perry & Jason Derulo with JCPenney, where we gave “Listen To Your Style” (a campaign targeting teenagers for JCP Teen) some pop music ”oomph!” By leveraging our partnerships with EMI and Warner Music Group, we were able to bring awesome high-profile content to the table in order to engage the target demographic.

Other successful ‘Bands and Brands’ campaign examples have included the pairing of Mos Def with the new Ford Fiesta, as well as placing indie stalwarts the Silversun Pickups in tandem with Best Buy.

So, if you’re looking to “get people listening,” just let us know… Which band is right for your brand?

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