Athletic Shoes Sneakers make you move, and retailer Kmart has turned their line of Protege Footwear and Apparel into a full blown movement, and one that is more about community than the court. For 2011 Kmart has teamed up with leading community-based charity and youth mentoring organizations – the Amateur Athletic Union of America, Boys & Girls Clubs of America, the Steve Harvey Mentoring Weekends, the Deion Branch Foundation, and the Roger Mason, Jr. Foundation – to support athletic and general youth development programs as part of Protege’s giveback efforts to the community. As part of their support, between 6/1/2011 and 12/31/2011 for every pair of Protege shoes purchased Kmart will donate $1 to AAU and Boys & Girls Club of America. Details are at www.protegemvp.com.
You don’t have to buy Protege products to take the Protege Pledge and give back in your own way. It’s a pledge we can all take to heart:
I am relentless.
Making every time, every chance count. Ready to leave it all and pick it all back up. Always driving, always pushing forward. I will take that charge and stand tall, with integrity and respect.
My greatness comes from making those around me even greater. Because the best way to leave an impression is to make a positive impact on the world around me.
Myxer is proud that once again Kmart has come to us to help them promote the Protege Movement by leveraging our mobile reach. We put together a kicking mobile landing page for Protege worthy of their awesome kicks. At m.myxer.com/protege on your phone you can download some hand-picked free ringtones guaranteed to get you moving and go directly to the Protege mobile Facebook page to take the pledge and join the Protege Movement.
To help inspire you to move, here is one of the free ringtones you’ll find at our mobile Protege page. Enjoy!
in advertising,community,featured,news with